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Create raving fans who introduce you to their networks
Publisher: McGraw Hill / Medical
Author: Martin A
Because LOVE KNOWS NO BOUNDARIES when Karma\'s Unleashed
this book of Truck Driver jokes is for you
What's Your Purple Goldfish?: How to Win Customers and Influence Word of Mouth Dey Street Books Create raving fans who introduceWhat's Your Purple Goldfish is about differentiation via added value. Marketing to your existing customers via G. L. U. E. (giving little unexpected extras). The end result is increased sales, happier customers and positive word of mouth. Praise for WYPG? "In business you must do something that's above and beyond what's expected. Phelps shows the ingredients behind creating signature extras that are unconventional and innovative. Every business should
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